Elvis Presley. A young man with styled brown hair, wearing a plaid shirt, leaning on a white chair with his arm, wearing a watch and rings, posing against a neutral background.

© ABG EPE IP LLC

Elvis Presley Brand Licensing

Partner with SB Licensing to feature the Elvis Presley brand in advertising, editorial, or brand collaborations.

We represent global Elvis brand licensing and publicity rights, helping brands build campaigns that honour Elvis Presley’s legacy while delivering cultural and commercial impact.

Get in touch to discuss your campaign

Why brands choose Elvis Presley

The Elvis Presley brand is built on rebellion and cultural change.

As a Rock & Roll revolutionary, Elvis Presley single-handedly changed the course of music and popular culture.

With over 1 billion records sold worldwide, 15 Grammy nominations, and 3 Grammy wins, the Elvis brand remains one of the most recognisable and influential cultural properties in the world.

Beyond music, Elvis starred in 31 feature films, 3 concert documentaries, and 3 television concert specials, extending the Elvis brand into film, entertainment, and global popular culture.

Elvis also used his influence to raise money and awareness for charitable organisations including St. Jude’s Children’s Hospital, the American Cancer Society, and the March of Dimes.

The Elvis brand speaks to the rebel inside all of us: the rebel that defies convention and strives to forge a path of truth, passion, and individuality.

These qualities make Elvis brand licensing a powerful choice for advertising campaigns rooted in authenticity and confidence.

Elvis brand rights available

SB Licensing represents intellectual property licensing and publicity rights associated with the Elvis Presley brand, enabling approved use across advertising campaigns and brand collaborations.

All Elvis brand licensing is handled in collaboration with the rights holder to ensure creative integrity, legal compliance, and respectful use of the brand worldwide.

Rights may include:

Publicity Rights

Name, likeness, and persona for commercial use 

Image & Portrait Usage

Archive photography 

Film & Footage Licensing

Archive clips and film performance

Product Endorsement & Brand Partnerships

Advertising and collaborations

Quotations

Written or spoken 

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Example Elvis brand campaigns

SB Licensing supports advertising and brand campaigns that feature the Elvis Presley brand across global markets.